If you work in technology then I bet you’ve heard the term “product/market fit”, which is often abbreviated PMF. The idea behind PMF is that it’s the point at which your product has met the need of its targeted subset of the market. At this hallowed point, everything gets easier and business is amazing. Reality […]
Read more Business model / founder fit
A bit more about me
I am the founder of Credo, a service connecting businesses with the right marketing provider to help them grow. We've helped 4,000+ businesses, including some of the world's largest brands and sites, since late 2015.
I'm also an international speaker, well known blogger, and have bylines across Entrepreneur, The Next Web, and more as well as having my work featured on CNBC, Today.com, and more.
As an SEO and growth consultant working with the occasional high growth client, I help marketplaces, large ecommerce, and content sites grow through B2C customer acquisition via SEO, email marketing, and content. With 10 years of enterprise SEO experience and 2 years full time leading marketing and growth on marketplaces with over 10 million+ visitors a month, I know what it takes to grow your traffic and revenue.
I was formerly the lead growth manager at Trulia Rentals, head of marketing at HotPads, and head of and senior consultant at Distilled NYC. I have also run Destinee Media in Switzerland and worked in-house in online education.
In my personal life, I am married to Courtney, who is a product designer at Trello. We have a daughter named Tatum and own a large black labrador named Butterbean. On the weekends, we can often be found cycling, skiing, hiking, camping, and otherwise exploring the area around Denver, Colorado.
Make sure you check out my epic guides to SaaS SEO, SEMrush, eCommerce marketing, and hiring a digital marketing firm.
I'm also an international speaker, well known blogger, and have bylines across Entrepreneur, The Next Web, and more as well as having my work featured on CNBC, Today.com, and more.
As an SEO and growth consultant working with the occasional high growth client, I help marketplaces, large ecommerce, and content sites grow through B2C customer acquisition via SEO, email marketing, and content. With 10 years of enterprise SEO experience and 2 years full time leading marketing and growth on marketplaces with over 10 million+ visitors a month, I know what it takes to grow your traffic and revenue.
I was formerly the lead growth manager at Trulia Rentals, head of marketing at HotPads, and head of and senior consultant at Distilled NYC. I have also run Destinee Media in Switzerland and worked in-house in online education.
In my personal life, I am married to Courtney, who is a product designer at Trello. We have a daughter named Tatum and own a large black labrador named Butterbean. On the weekends, we can often be found cycling, skiing, hiking, camping, and otherwise exploring the area around Denver, Colorado.
Make sure you check out my epic guides to SaaS SEO, SEMrush, eCommerce marketing, and hiring a digital marketing firm.