Content Strategy – What Works and Doesn’t with @portentint at #Mozcon

Ian Lurie is an expert in the content marketing world, running his site Conversation Marketing. As a former content writer (and a writer here) I love reading his stuff. He is a phenomenal speaker, and puts quite a science between his work as well! I have never thought so hard about writing content, but Ian Lurie teaches us how to do it.

Here’s his Storify: