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Conversion Rate Optimisation with Stephen Pavlovich

John Doherty —  July 30, 2011
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Stephen Pavlovich was a completely unknown name to me prior to Mozcon, but after his presentation he is a name that I am going to look out for. Stephen has successfully tested and driven more traffic to websites of all sizes, and he gave us a lot of tools and ideas to use for testing websites.


And here’s his Storify recap:


John Doherty

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I'm the new (as of October 2013) Online Marketing Manager of Hotpads.com, soon to be based in San Francisco. Previous to Hotpads I worked at Distilled for 2 years as an online marketing consultant. In my spare time I shoot lifestyle photography, explore new and interesting food in New York, ski, rock climb, and update my Twitter and Google+ accounts.