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How to Brainstorm Viral Content with Kate Morris

John Doherty —  August 1, 2011
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My phenomenally smart coworker Kate Morris took the stage after lunch to talk about brainstorming viral content. I heard what she was speaking on during lunch, and knew from that point forward that her talk would rock. It did not disappoint.

I think what surprised people most were the tools that she and the Seattle Distilled team use: A brain, a whiteboard, and a marker. Here’s what equals viral brainstorming:

You should

Here’s her Storify recap:

John Doherty


I'm Formerly the Senior Growth Marketing Manager at Trulia Rentals. Previous to Trulia Rentals I ran marketing at HotPads.com. Previous to that I worked at Distilled for 2+ years as an online marketing consultant. In my spare time I shoot lifestyle photography, ski, rock climb, and update my Twitter account.