My business specialty is marketplaces. I’ve worked with close to a dozen marketplaces over the last few years, including founding my own and building and running marketing/growth teams for two. The others I have worked with specifically on acquiring more customers on the demand (buying) side through SEO, content marketing, and outreach. One of my […]
Are you an entrepreneur looking to grow your business fast? Or maybe you are a Director/VP of Marketing and struggling to get to that next level of growth, as you’ve reached a current plateau (that we all hit, by the way). I contributed to a roundup post on E-Myth blog all about this: My tip? […]
Reminder – I send a weekly email rounding up the best entrepreneurship and marketing content I find online. Sign up in the right rail of this site! And if you’re in the marketing space and want a discount to Distilled’s SearchLove conference in San Diego in February 2017, you’ll get it next week 🙂 Happy […]
Happy Thanksgiving! Every week I send a newsletter to my email list (you’ll find a signup in the bottom right of posts as you scroll) with the best links I’ve found during the previous week. Sometimes they’re articles, sometimes they’re podcasts, but they’re always geared towards building your business. I’m going to start publishing these […]
Most of my friends are building their own search marketing agencies these days, and they’re succeeding beyond their wildest expectations. Many of them have 5-15 employees, are doing seven figures a year in revenue, and are doing fantastic work for their clients. I often get the question (I was asked it twice just this past […]
I love storytelling and helping other entrepreneurs build their own lives. But at the same time, I’m also laser-focused on building my own businesses and learning as many new things as I can. Just this month, I’ve learned a ton more about AdWords (and still quite the newbie) and Facebook advertising. I’ve also jumped into doing some Local SEO with a family member to bring them more business.
A few months ago I decided that I wanted to chat with potential Credo inquirers and pros. After investigating some options (and I think Tom’s FB Messenger hack is really cool), I decided to go with the industry leader Intercom. For all of its merits (and there are many), Intercom lacks one major feature for […]
I’m (unfortunately) pretty outspoken about politics this year, as any of my friends on Facebook will tell you and most of my Twitter followers know. I’ve avoided writing about politics here so far. And I’ll continue that with the brief mention that you should have a plan for voting tomorrow. With that out of the […]
Last week, I had the immense privilege to be a guest of Jason Calacanis‘s on This Week in Startups. For those of you who don’t know, Jason is the founder of LAUNCH, which helps startups grow through education and financing. Jason is an angel investor, and LAUNCH hosts a few conferences throughout the year as […]
Do you experiment with your schedule to optimize your time and productivity? I do, and I recently ran a test that failed miserably and left me anxious and feeling awful. I don’t love writing about productivity, but I am endlessly fascinated by human physiology and psychology. True fact – I was almost a psychology major […]
One year ago today, I embarked into the land of entrepreneurship. A year in, my software business just recently reached the $100k ARR ($8,333.33 monthly) mark, actually right over $10k/mo recurring. I’ve also worked with 9 consulting clients over the last year that have generated over six figures in revenue for me as well. So […]
I’m building a company called Credo. Credo is, essentially, a subscription lead generation platform for marketing agencies. Companies, primarily SMBs, that need digital marketing can come to Credo and choose from the available agencies and consultants, contacting them about their services. About three times I week, I receive an email like this: The leads industry […]
I don’t do much solo consulting these days, but when I do it is almost completely with digital marketplaces (if you want to chat with me about your marketplace, you can do it here). These sites always struggle with mass duplicate content issues, which is likely why you are here today.
A marketplace (like my own B2B marketplace Credo) seeks to balance both the supply and demand sides so that a) sellers can make a profit from their involvement and b) buyers have enough variety/choice to have a great experience on the site or service.
Dollar Shave Club, the disruptive direct-to-consumer shaving blades and products company, just sold to Unilever for 1 billion dollars cash. One billion dollars for a four year old company that sells razors! I am a happy Dollar Shave Club user myself. I was previously a Gillette Mach 3 user but was tired of the exorbitant […]
When I wrote my story of getting laid off and why I’m an entrepreneur now, I mentioned something in the section about figuring out your financial runway. What I mentioned there was Finance Night, which is something my wife and I do monthly. It’s been surprising to me how many people liked this idea. I‘ve […]