Where agency owners double their revenue in 12 months, without doubling their hours.
You've built a real agency. But you're stuck in the day-to-day, leads come and go, and you can't see the next step to grow.
The Agency Studio is where that changes. We fix your offer, fill your pipeline with leads, and help you close more of the calls you already get. Then we get you free of the day-to-day, so you can do the most important job in your agency: operating it.
With people who get it, and room to break things.
Fix your offer, fill your pipeline with leads, and get free of the day-to-day.
“As a first time entrepreneur, John helped me optimize my client workload so I could earn more and work less.”
“In just a few months, we found hidden margin, improved our profitability, and clarified our path forward.”
“In our very first session, we ran my numbers and found that I was underpricing my work by half.”
Good calls. Nice prospects. Then "we'll think about it" and silence. You don't know where it went wrong.
Your site says what everyone's site says. So buyers compare you on price, and you lose to someone cheaper.
Leads show up when they feel like it. You market hard when it's slow, stop when it's busy, and ride the swings.
Look at the numbers. Fix the bottleneck. Operate. Repeat.
It's how we work with every member, from day one.
Every six months we run the loop again, with new numbers and a fresh game plan. Get stuck sooner? We run it sooner. Every lap is how you climb a rung.
Results from 1:1 coaching clients. Their results aren't typical and yours will vary.
Designers and artists don't get great in a classroom. They get great in a studio.
You build. You test. You break things and try again. And you show your work to people who get it.
That's how the Agency Studio runs. You bring your agency. We design it, build it and keep making it better, together.
Most agencies grow by reacting. You take whoever calls, quote every project from scratch, and hire once you're already underwater. We build on purpose. I call this Agency By Design™, and it runs on 3 P's:
You start with the offer when you join. Then we come back to whichever P is holding you back right now.
The Studio is where you learn the craft of agency growth, practice new tactics and strategies, and get feedback from John and the broader group. All with a community to build alongside.
Put in your numbers, and August tracks and shows you everything that matters. This is the data that determines agency growth.
Every other week, I teach one part of the 3 P's. You leave with a playbook you can use that week.
Live coaching and real-time troubleshooting. Bring the deal you're stuck on, the price you're scared to send, the channel that isn't working. Leave with the next move.
You start with a 1:1 Gameplan Call to map your next 12 months. Two 30-minute Velocity Calls in your first six weeks keep you moving. Every six months, we refresh the plan.
Stuck between group calls? Book a short 1:1 call with me, as many as you need. You'll get time within one business day, unless I'm off or on vacation.
Owners who are ahead of you, behind you, and right at your level, all building agencies they love. Ask questions, share wins, stay accountable.
Plug-and-play templates, frameworks and tools, ready when you need them.
Watch any past teaching workshop, any time.
Member pricing and early access to live Studio events.
Want ongoing 1:1 time with me? Members can move up to Advisory when a spot is open.
August is my Agency Growth Operating System. Every member gets it for as long as they're in the Studio. It reads your numbers and gives you coaching feedback based on how I coach.
Revenue, MRR and profit, tracked month over month. It's how we find your bottleneck, and how you move up the ladder.
Every deal, from first call to signed. See what's contracted, verbal and in the works, so next quarter isn't a guess.
Every client project in one view, so you can see what's on track and what needs you.
Your team and their capacity in one view, so you know who's stretched and when it's time to hire.
See how much work your team can take on before you sell the next project, so you never overbook.
Package Builder, Growth Modeler, Hire Modeler and more. Model a new package, a growth plan or your next hire before you commit.
Set your growth goals and track how close you are every month, so you always know what to work on next.
Think of it like airline status. Every member gets the full Studio from day one. Each time your agency holds a new revenue band for three months, you move up a rung and unlock more.
We work together for the long haul, from your first $10K months all the way to a $1M+ agency. My goal is for you to climb at least one rung every 12 months, if not faster.
Building the foundation. Steady revenue and real momentum.
You getScaling what works. Growing your team and your reach.
Everything in Silver, plusTuning a high six-figure agency and getting ready for seven.
Everything in Gold, plusOnce your agency hits $1M a year, you're invited to the Owner's Circle. That's $83K+ a month, three months in a row.
Capped at 25 owners.
Levels are verified with your real numbers in August. Show me the books and you move up.
Ready to start climbing?
Apply for the Studio →
Credo generated over $250M in leads for 400+ agencies. It sold to private equity in 2022.
EditorNinja grew to 30+ people and edited 15M+ words. It sold to Proofed in 2025.
Before that I spent 10 years in SEO: at two agencies including Distilled, in-house at Zillow, and freelance consulting for The New York Times, Travelex, Apartments.com and many more. My first agency went from $2.5K to $19K a month in seven months, and it almost broke me.
The Studio is what I wish I'd had.
Live online calls, plus a private Slack
Workshops every other week. Open Studio every week.
No. Owners at very different sizes are in the room, and your work is matched to where you are on the ladder.
A teaching workshop every other week and Open Studio hours every week, plus the work you'd be doing on your agency anyway. We just point it at the right things. Can't make a workshop? Watch the recording.
Fill out a short application, then pick a time for a 20-minute Intro Call. We'll talk about where your agency is and where you want it to go, and see if the Studio fits.
Apply in two minutes, then book a 20-minute Intro Call. No pitch deck, no proposal. Just where you are and where you want to go.
Apply for the Studio →Bi-weekly workshops · Weekly Open Studio · Workshop recordings
